Increase Online Visibility Using SEO Automation Tool

Business Goals

The SEO Automation Tool assists clinics and other businesses to work on their online visibility. It makes it easier to gain more visitors to the site and ensure the visitors stay longer, get better visibility, and rank with the search engines. Give practical pieces of advice which can be implemented to boost the performance via. using a single tool to monitor the SEO performance of many sites at the same time.

Challenges

Optimizing SEO for many websites comes with challenges:

  • Too Much Data: There's a lot of information from different tools, and it can be overwhelming.
  • Time-Consuming: Manually analyzing all the data takes a lot of time.
  • Connecting the Dots: It’s hard to combine and understand data from tools like Google Analytics, PageSpeed Insights, and keyword ranking services.
  • Custom Needs: Each clinic or website needs specific insights and reports.

Product Description

The SEO Automation Tool brings together data from three key APIs:

  • Google Analytics API: We are fetching website traffic, including new and active users, total users, time spent by users on the website, bounce rate, and traffic sources.
  • PageSpeed Insights API: Daily shows the page speed of each website in desktop and mobile view and also highlights websites whose speed has dropped from the last day.
  • SERP API: Tracking website ranking on keywords.

Features include:

  • All-in-One Dashboard: View and compare data from all sources in one place. Showing Keyword rank performance, rank drop analysis, page speed performance, page speed performance drop analysis, and Google Analytics Data.
  • Add/Edit power pages and keywords: Add “Keyword Ranking” to improve search visibility and “Power Pages” to calculate website page speed.
  • Actionable Suggestions: Get clear tips to improve user engagement, reduce bounce rates, and speed up pages.
  • Keyword Tracking: Keep track of how well specific keywords are performing and plan SEO strategies accordingly.

Project Highlights

  • Combined Google Analytics, PageSpeed Insights, and SERP APIs into one tool.
  • Automated the process of analyzing data for multiple clinic websites.
  • Monitored website performance for mobile and desktop pages.
  • Delivered easy-to-read reports with useful tips for improving SEO.
  • Saved client's time by automating the analysis of key SEO metrics.
The SEO Automation Tool turns complex data into simple, useful insights, helping clinics and businesses improve their online visibility and performance.

Case Studies